Healthcare in the answer engines
We measured 10 businesses in Healthcare. Across the answers we captured, the engines named one of them 62% of the time, and linked to its own site in 56% of them.
Of the 29 cost answers, 24 of them named nobody from this register at all. The engines went ahead and answered them regardless, using directories, comparison sites and government pages. Which means somebody is quoting a price for this work, and it is not the people doing it.
| Engine | Named | Own site cited | Declined to answer |
|---|---|---|---|
| ChatGPT | 58% | 32% | 0 of 50 |
| Perplexity | 58% | 68% | 0 of 50 |
| Google AI Overviews | 70% | 68% | 6 of 50 |
Citation rates ranged quite widely, from 32% on ChatGPT up to 68% on Perplexity and Google AI Overviews. Google AI Overviews named a business from this register most often, in 70% of its answers.
| Question family | Named | Answers scored |
|---|---|---|
| Category ("who's the best") | 54% | 28 |
| Cost ("what does it cost") | 17% | 29 |
| Comparison ("X or Y") | 100% | 30 |
| Brand ("is X any good") | 97% | 29 |
| Problem ("how do I") | 39% | 28 |
These businesses came up most often on comparison questions, at 100%, and least often on cost questions, at 17%. That is a gap of 83 points between the best case and the worst.
Every business measured in Healthcare for this edition. Selection rules are in the methodology on the main Index page.
- 01Healthscope
- 02I-MED Radiology
- 03Kieser
- 04Melbourne CBD Physiotherapy
- 05Melbourne Physio Clinic
- 06Melbourne Sports Physiotherapy
- 07Pacific Smiles Group
- 08Pure Physio
- 09Ramsay Health Care
- 10The Sports Clinic of Melbourne
These are the industry numbers. Yours are the ones that decide whether a buyer finds you.
The same three engines, across 50 buyer questions written for your business.
First-pass scoring is complete across all 1,459 answers.
Independent second-scoring of a 10% sample is in progress. When it completes, verified figures replace these and every change is logged below.
We publish the agreement rate whatever it is.
Changelog
- v1.0August 2026Initial release, first-pass scoring.